top of page
Search
Writer's pictureLuke Hurdman

Getting into Arch-Viz? (Architectural Visualisation)

From someone who has made a lot of mistakes... :-)

There are five fundamentals to learn.


1. 3D Modelling and reading plans

2. Lighting

3. Texturing and materials

4. Rendering and rendering engines

5. Post-production

Each fundamental has its own set of fun challenges.


For the journey

- Yes, you can be the best in the industry. Yes, it takes time and focus.

- You will never know it all, the paradox is the more you know, the less you know.

- Always look for ways to improve yourself and your skills.

- Expect to be a Junior 1 - 2 years, Mid-level 1 - 4, Senior 2 - 8, Master +/-8 years, and yes, it can be done quicker, it is not time it's openness to learn.


Practical tips

- Download Blender, It’s free and easy to learn with an astonishing community of passionate artists, teachers and tutorials. (Look out for Student versions of software)

- Download Affinity Photo2 or Photoshop for post-production.

- When ready, learn 3D Studio Max and Vray or Corona. The principles and toolsets will carry across.

- Look for architectural inspiration on Instagram, photography, photorealistic artists, as well as all types of Art, including AI.

- Learn artistic techniques (light, shadow, colour theory, tone, contrast, blending, masking, layers & LUT's etc).

- Learn photography techniques (composition, DOF etc).

- Create your own software-stack or workflow.

- There is always more than one way to complete a project or image.

- Don't get caught up in getting the chosen program settings perfect, it's a tool to achieve the desired outcome.


Clients

- Clients come first, do as the client requested, if you have a better idea, present both for comparison.

- Ask clients for a 50% deposit (50/50 risk for both).

- Do as you say you will do.

- Deliver when you said you would.

- Love and appreciate your clients.

- Love and appreciate your (past or present) colleagues and employers, everyone can teach you something.

- Make the industry better, even if it is a little bit.

- Love and enjoy the process, learning and failures.

- Failures = Success.


All the best,

Luke.

10 views0 comments

Recent Posts

See All

How much should renders cost?

The cost of renders isn't an easy answer as it depends entirely on the individual project and sales objectives. However, there are a few...

Comments


bottom of page